Responding to emergencies: Cash is often King
Cash transfers and cash-equivalent vouchers are highly effective tools for helping individuals, families, and whole communities.
Apr 30 2014
What do people need after a natural disaster strikes? Some of the answers may seem obvious: food, clean water, shelter, medicine. Others may not, cash as the primary example. But cash transfers and cash-equivalent vouchers are highly effective tools for helping individuals, families, and whole communities rebound post-emergency. They empower people to make the purchasing decisions that will be most helpful to them, and they stimulate local markets by encouraging people to spend money in their own backyards.
So why cash? How does it work? What's its potential? Check out the great new video below to find out.
Since 2010, the European Commission's Humanitarian Aid and Civil Protection department has been supporting a partnership between The Cash Learning Partnership (CaLP), International Federation of Red Cross and Red Crescent Societies (IFRC), and the British Red Cross. The partnership seeks to use cash where it's appropriate and to help ensure that the humanitarian community has the skills and knowledge needed for effective programming to deliver aid quickly and at-scale to those who need it the most. We are proud to serve as the Cash Learning Partnership's lead agency.