How it works
There are lots of ways you can take part. Most restaurants add a £1 donation to their customers’ bills. Other food and drinks companies add the donation at their checkouts or by adding a donation to a specific product.
We provide everything you need to let customers know about Love Food Give Food. This includes window stickers, table cards and digital marketing resources. You’ll receive your promotional materials by the last week of August.
Adding the donation
The £1 donation is added after the service fee and VAT and, because electronic tills record donations, there’s minimal admin. You’re also welcome to adopt an ‘opt in’ approach and our materials let customers know they can remove the donation if they prefer.
Our team will support you with communications for employees to involve them in the campaign as well as providing instructions for configuring ePOS systems to add the £1 donation.
Most restaurants raise between £800 and £1300, although some raise as much as £6000. There’s no minimum commitment, though we do ask you to commit to running the campaign unless you’re unable due to forced closures. If you choose not to run the campaign, we’d appreciate a donation to cover our expenses.
